Tuesday, December 01, 2009

Sense of Humor

If you are going to commit yourself to any task for a while, you'll need discipline, passion, desire and a sense of humor to keep you going. Not necessarily in that order. The cartoonist, sculptor, author and engineer Rube Goldberg had all those qualities. In 1931 the Merriam-Webster dictionary adopted the word "Rube Goldberg" as an adjective defined as accomplishing something simple through complex means. At Empiric we strive to serve our customers in the most direct and simple means possible but sometimes our days feel more like the cartoon above.

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